Goslings, Bermuda’s oldest company and largest export, announces its debut as “The
Official Rum of Leisure” coinciding with an entire new brand world and exciting new
limited edition bottle design for its flagship Goslings Black Seal Rum. An
award-winning producer of one of the top premium rum portfolios in the world and a
best-selling ginger beer in the U.S.; with this new brand world, Goslings embraces its
Bermuda heritage, an island paradise now synonymous with relaxation. Granting
consumers an escape from the daily grind, Goslings whisks you away with its revamped
look and classic flavor—allowing one to truly savor well-deserved leisure
Goslings claims the title of ‘the official rum of leisure’ with a bold rebrand